Motion
divinelogic ident (universal perception)
Project
Intro ident for divinelogic.
Brief
The principle behind the divinelogic logo is based on the human condition and it's relationship between the natural/universal and the mechanical/synthetic. Universal creativity is manifest as physical reality and the metaphysical experience of ideas and imagination. When a balance is sought between these concepts a universal perception is achieved.
Art pursues meaning, science delivers technology, creating is divinelogic.
Distribution format
Vimeo.
Software/technology used
Adobe Illustrator and After Effects.